Good Morning Team – A Quick Read; “How Did You Do it, Truett?” by Truett Cathy – founder of Chick-Fil-A. (Thank you rising star Diane Payne for putting this one in my hands.) The principles he speaks of very much mirror those of our Team. And some mirror our industry;<\/p>\n
He chooses new Franchise Operators<\/strong> “from the communities where the restaurant is going to be located, where they already have connections to family, friends, business relationships, and social relationships<\/em>. <\/p>\n Operators are tied into the community and we encourage them to capitalize on that…..It’s a two way street. People like to do business with folks who are making a contribution to their school, church or club….creates goodwill for all.<\/em><\/p>\n We look for several important traits in Operators:<\/strong> strong entrepreneurial Spirit, desire to be in business for yourself but not by yourself….full time… ability to lead and influence others in a positive manner and results oriented self starters.<\/em><\/p>\n The selection of employees is made by the Operators<\/strong> and the best ones get involved in their communities, churches and schools where they meet and get to know potential team members. Good Operators always keep their eyes open for new people. You never know where you might meet the right person – one who will be a good employee or fellow Operator.<\/em><\/p>\n The selection process for becoming a Chick-Fil-A Franchise Operator typically takes appx one year because they want to “make certain the relationship will last”. Applicants are dismissed if they use the word “try” is reference to “doing the business”.<\/p>\n The parallels between their business model and the fundamental principles of the netWORK marketing model or the Real Estate Broker – Agent model are strikingly similar. <\/p>\n Success Leaves Clues.<\/p>\n