Sometimes a prospect will tell you; “I have to try the product and if it works for me then I’ll be able to sell it”, consider this example;<\/p>\n
“Ron Template has been a vegetarian his entire adult life. Now age 50, he says it was a path and lifestyle he chose as a young college student, largely due to the influence of his peers. He belongs to a food co-op so he can acquire the food items he doesn’t grow himself. He and his wife, whom he met at the co-op 25 years ago, eat no meat, no dairy, no eggs. They have no health issues at age 50 and enjoy an active life of cycling, swimming, skydiving and backpacking.<\/p>\n
And they’re super passionate about Serving Others. They support their church, and several community organizations and were seeking to do more but lacked the funds. So they chose a proven business model……now own 4 McDonald’s franchises…..now have the funds to do…..”
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Remember why people get a prescription they can’t read from a doc and a pharmacist who’s probably never tried the drug? The same reason a vegetarian would buy a McDonald’s franchise – Because; They want the end result… getting well or Serving Others or something else.<\/p>\n
Wonder how this applies to your business? Sometimes prospects will say the darndest things – “I have to try it first, I already look young, I already have enough energy…blah blah blah”. Great for you Mr Prospect – wouldn’t you agree that there are 450 million baby boomers who do seek to look younger, feel better have more energy, a greater libido, make more money.. etc etc?<\/p>\n
While it generally is easier to sell a product you have used personally – it is not necessary. It is absolutely necessary that you determine what your prospect wants and then show them how they can get it by purchasing your product or service.<\/p>\n
Discover what their end result is….by asking questions….help them and enough others and then you’ll get your end result.<\/p>\n
Live With Intention,
\nDr Bill<\/p>\n","protected":false},"excerpt":{"rendered":"
Sometimes a prospect will tell you; “I have to try the product and if it works for me then I’ll be able to sell it”, consider this example; “Ron Template has been a vegetarian his entire adult life. Now age … Continue reading